africon is a consulting company with sole focus on Sub-Saharan Africa

300

Top-Level Contacts

20

Years Experience

3

Locally-Based Offices

60+

Local projects in Africa

africon GmbH is an independent consulting company with sole focus on sub-Saharan Africa.

We consult companies with their go-to-market strategy and create value by analysing and assessing African markets, delivering market entry strategies and introducing our clients to potential partners, projects and investors.

Moreover, we implement projects locally and handle business development in selected countries until the client decides to manage Africa on their own.

Key benefits for our clients: Reduction in time, costs and risks when starting business in Africa

We deliver strategies for the African market potential

Stage I Market Research

  • Market landscape
  • Macroeconomic indicators
  • Market prioritization model
  • Identification of top  markets
  • Key trends

Stage III
Market management

  • HR management
  • Business trip
  • Identification of opportunities
  • Business development
  • Local project management
  • Local administration
Groceryshopping
Downtown Lagos, Nigeria.

WHAT OUR CUSTOMERS SAY:

REINER

africon GmbH has got a local presence in Nigeria ensuring reliable data along the whole project timeline.

Hugh BonfieldVP Sales EMEAREINER

Due to the real hands on approach locally we could perfectly verify the data we had collected earlier.

Alexander BossDirector AfricaHewlett Packard

The introduction to key distributing companies in Nigeria and Kenya was key to our success in Africa.

Thomas HaissExport Manager AfricaNETZSCH

Thank you so much for your help! Your organisation in Ethiopia has been great. That was really outstanding!

Victoria HellmeisterInternational Affairs

NEWS

CRU to host Africa Wire, Cable & Tube conference

CRU to host Africa Wire, Cable & Tube conference – the…

SOTM May. The aftermarket for commercial vehicles in South Africa

In late 2018, africon conducted a project on the independent…

africon CEO Marc-Peter Zander is PARLA expert trainer of the month

africon CEO Marc-Peter Zander is an external PARLA expert on…

Sub Saharan Africa Workshop @METEC 2019: Successful premiere

African and German firms discuss market potential in Africa…

SOTM April. Ghana’s aluminium fabrication market

africon was contracted to conduct a research on Ghana’s aluminium…

Bertrand Mignot joins africon GmbH advisory board

africon GmbH prides itself in having a very experienced advisory…

africon and Wolk After Sales Experts join forces for Africa

We are proud to announce that africon GmbH and Wolk After Sales…

africon presents on “Independent Aftermarket” in Frankfurt

Over the past 4 years africon has been supporting IAM (Independent…