africon is a consulting company with sole focus on Sub-Saharan Africa

300

Top-Level Contacts

20

Years Experience

3

Locally-Based Offices

50+

Local projects in Africa

africon GmbH is an independent consulting company with sole focus on sub-Saharan Africa.

We consult companies with their go-to-market strategy and create value by analysing and assessing African markets, delivering market entry strategies and introducing our clients to potential partners, projects and investors.

Moreover, we implement projects locally and handle business development in selected countries until the client decides to manage Africa on their own.

Key benefits for our clients: Reduction in time, costs and risks when starting business in Africa

We deliver strategies for the African market potential

Stage I Market Research

  • Market landscape
  • Macroeconomic indicators
  • Market prioritization model
  • Identification of top  markets
  • Key trends

Stage III
Market management

  • HR management
  • Business trip
  • Identification of opportunities
  • Business development
  • Local project management
  • Local administration

WHAT OUR CUSTOMERS SAY:

REINER

africon GmbH has got a local presence in Nigeria ensuring reliable data along the whole project timeline.

Hugh BonfieldVP Sales EMEAREINER

Due to the real hands on approach locally we could perfectly verify the data we had collected earlier.

Alexander BossDirector AfricaHewlett Packard

The introduction to key distributing companies in Nigeria and Kenya was key to our success in Africa.

Thomas HaissExport Manager AfricaNETZSCH

Thank you so much for your help! Your organisation in Ethiopia has been great. That was really outstanding!

Victoria HellmeisterInternational Affairs

NEWS

Interview of Marc Zander

africon CEO Mr. Marc Zander Interview " Investors Lack Information"

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Automotive projects Conducted by africon

Over the past years, more and more automotive firms have shown…
africon consulting

africon carried out a successful market entry strategy in a new industry.

africon was contracted to carry out a suitable go-to market…

africon continuously active in training and education in the African context

Beside the longstanding partnership with the Hochschule Bonn Rhein…
Marc Zander in Africa investment day

africon CEO was invited to moderate the African Investment Day in Erkrath

Marc-Peter Zander, CEO and Partner of africon GmbH has been…
africon partnership

africon GmbH is named official foreign representative for the BVMW

Since October 2018 africon GmbH is the official foreign representative…
Trade Fair in East Africa

SOTM October. Trade Fairs in East Africa

As official representative of Messe Dusseldorf in East…
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SOTM September. Fish Waste In Ghana

For this slide of the month our West Africa team has done in-depth…