Medical markets in Africa offer great possibilities for local and international companies. africon recently completed a multi-country analysis for one of the most reputable health associations in Africa. The study sought to gather information through interviews with key stakeholders and experts in Kenya, Uganda, Rwanda, Tanzania (including Zanzibar). In our research, we investigated the government budget allocated to healthcare in select countries. Our interview partners came from various backgrounds, including health care providers, regulators, government agencies, and medical equipment distributors. Our findings revealed that Kenya’s health budget is the highest among its neighbors. However, in Kenya, healthcare occupies the lowest share of the total government budget and GDP compared to the other countries.
Based on these and other findings, we shared the opportunities, insights, and tactical recommendations that would guide the client in strengthening the regional health care market.
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