With an estimated average growth rate of 3.7% in 2019, West Africa is a booming market with more than 350 million inhabitants spread across the sub-region. The willingness to invest is mainly due to the region’s good profitability prospects. This trend is caused by West Africa’s diverse natural resources, human resources and a large economic market.
The BVMW’s Africa SME Alliance is therefore organising a series of webinars titled “Africa Roadshow” and invites you via video conference to an exclusive West Africa webinar on 30 June 2020 at 4 p.m. (GMT+2) with the guest of honour, the Ambassador of Ghana, H.E. Ms Gina Ama Blay.
You will get an exclusive insight into the economies of West Africa in the time after the COVID-19 crisis with a focus on Ghana. Ghana is one of the most economically sought-after countries in this area. With more than 27 million consumers Ghana is the second largest market in West Africa. It is now not only one of the best countries to do business in Africa, but also has the fastest growing economy in the world, as noted by the report “Ease of Doing Business”, published by the World Bank in 2019. The excellent framework conditions for European companies offer attractive business opportunities and new target markets for German SMEs. This is particularly true in the agricultural industry, energy, financial services, infrastructure and the real estate sector. In particular, healthcare and investments in supply chains have become sectors of the future with the Covid 19 pandemic.
africon CEO and Partner Marc-Peter Zander will be one of the experts presenting at the conference.
The webinar will be held in English.
Register and read more here