Our March newsletter is out! We have had a great start to the first quarter of the year. We trust that you have too. Despite recent global turbulence, we have so far seen strong interest in the African continent and its potential, which is making us look forward to a promising rest of the year. The past months have seen some very interesting developments for africon.
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Over the past years, a strong reform drive has helped the Ivory Coast to become one of West Africa’s most interesting markets. Growth rates of consistently more than 7% p.a. make the country a promising target market for suppliers of all kinds of industrial machinery. However, when managing market entry, it is important to not just look for potential partners but to also understand the context. In this case, africon was asked to investigate the topic of “obtaining finance” as a key constraint for potential Ivorian customers of the client. Luckily, conditions on the ground are relatively favourable, making other factors more critical for potential customers locally.
Slide of the month (SOTM) January. Internet speeds across Africa
Slide of the month (SOTM) December. Automotive market in Uganda
Slide of the month (SOTM) November. Chemicals application sectors in Nigeria
Slide of the month (SOTM) October. Construction sector performance in South Africa
Slide of the month (SOTM) September. Consumer goods distributors in Ethiopia
For an increasingly digital world, fast internet is a key driver of growth. As anywhere else, internet speeds in Africa vary greatly between countries as this slide shows: while for example Madagascar has a download speed of around 32 Mb/s, faster than that of the UK, and countries like Ghana and South Africa have speeds of above 20 Mb/s, others still lag behind.
In the project this slide stems from, a client of africon and digital services company was looking for potential future sourcing locations in Africa. africon analysed indicators such as the above to prioritize countries according to their sourcing potential for the client. Though internet speed was an important determinant, a critical factor was to also consider further KPIs, such as the cost and availability of other means of production. An analysis of a mix of various critical indicators finally led to an East African country being ranked as number one. The next target is now to jointly establish a local presence in this country for the client.
Slide of the month (SOTM) December. Automotive market in Uganda
Slide of the month (SOTM) November. Chemicals application sectors in Nigeria
Slide of the month (SOTM) October. Construction sector performance in South Africa
Slide of the month (SOTM) September. Consumer goods distributors in Ethiopia
Slide of the month (SOTM) August. Real estate projects in South Africa
