Automechanika Dubai is all set for a much bigger show in 2022

After a hugely successful edition in 2021, Automechanika Dubai is all set for a much bigger show in 2022. From 22 – 24 November 2022, the international automotive industry will once again gather at the Dubai World Trade Centre to explore new business opportunities and scale new heights.

Despite the challenges caused by the COVID-19 pandemic, Automechanika Dubai 2021 brought together 20,574 visitors from 129 countries and 578 exhibitors from 47 countries.

Reconnect with the markets, meet and network face-to-face with suppliers, customers, and business partners, and stay up-to-date on the latest market trends and innovations at Automechanika Dubai.

Sign up as a visitor. 

Sign up as an exhibitor. 

Taiwo Kehinde joins africon GmbH as a Business Analyst in Nigeria

As our project work in West Africa expands, we are delighted to add another team member in Nigeria. Taiwo Kehinde, based in Lagos, has joined africon as a Business Analyst. Before africon, Mr. Kehinde worked in business development, proposition building, and partnerships for one of Nigeria’s top banks.

He holds a bachelor’s degree in Business Administration from Pan-Atlantic University. He is currently working on two projects in the automotive sector in Nigeria. Taiwo is supporting these companies with in-depth local market research, entire market analysis, strategy development, and partner identification among other activities.

I am delighted to join the vibrant and diverse team at africon, I look forward to helping find strategies that will help global brands become successful in Africa,” Taiwo says.

Read more about the africon team here.

Event IHK Reutlingen: How German companies can benefit from the African growth markets.

African markets offer great opportunities for local and international companies. Sven Moeller, Principal- africon, will be presenting at IHK Reutlingen: Global Business Network’s  event on June 22nd, 2022 on “Marketing and Product Positioning of German Companies in Africa: How German companies can benefit from the African growth markets.

The presentation will spotlight key trends and opportunities for German companies. It will also highlight strategies and recommendations for market entry and growth in Africa.


Date: June 22nd, 2022

Time: 1600 hrs German time

Presentation language: German

Sign up for the event here 

Fikiri Stiliwati joins africon as a Visiting Associate in Tanzania

As our work in East Africa continues to grow, we are happy to welcome a new team member from Tanzania.

Fikiri Stiliwati joined the africon team as a Visiting Associate in April 2022 and is based in Dar es Salaam – Tanzania. He holds a BSc in Agricultural Economics and Agribusiness from Sokoine University of Agriculture (SUA), and a master’s in Business Administration specializing in Marketing from St. Augustine University of Tanzania (SAUT). Fikiri has over five years of experience working with international and local organizations in business development, sales, and marketing in the renewable and agribusiness sectors.

I am delighted to join africon as I believe in the African potential. Having experience and interest in business and social development, I am looking forward to working with the team on sectors like FMCG, healthcare and automotive”, says Fikiri.

See more about our team and locations. 

Learn about careers at africon.

Kevin Armattoe joins africon as a Business Analyst in Côte d’Ivoire.

2022 has been a year of growth in africon, and we are delighted to expand our team and offices all over the world. Kevin Armattoe joins africon as a Business Analyst in Côte d’Ivoire. He holds a bachelor’s and master’s degree in Project and Organization Management from the Jesuit University/ CERAP in Côte d’Ivoire.

Mr. Armattoe was a Project Manager Assistant in a start-up incubator where he managed and supported various acceleration programs and companies.

“It is a great opportunity to be part of the africon team because it will help me share my learnings and bridge potentials for Africa. I look forward to implementing projects successfully in the continent,” says Kevin.

He will be assisting our clients with in-depth local market research, market analysis, strategy development, partner identification, and business development, among other activities in Ivory Coast.

See our team and open roles on our careers page.

Event recap: “Speak to our Africa Experts” event a success

We had invited you to our event, Speak to our Africa Experts, which happened on February 8th and 9th, 2022. In this event, you had the chance to speak to our sector experts about the opportunities and challenges for your business in Africa.

In the individual tailored meetings and virtual expert talks, 32 companies discovered the opportunities for their business in Africa. Our sector experts worked out the options, assessed the prospects of success, and clarified the most important questions. The event was a huge success, and we had interactive, value-packed sessions.

You are probably positioned firmly worldwide and plan to expand in Africa as your next growth frontier. Or you are already in a few African countries and plan to expand to more in 2022. If you missed this great opportunity, you could still reach out to us at, and we will be happy to discuss more with you.

Sidney Trompell rejoins africon as a Business Analyst in Kenya

The africon team has been growing. We recently opened a US office and hired new team members. As our project work in E. Africa continues to expand, we brought Sidney Trompell on board as a Business Analyst from Kenya. Sidney Trompell first joined the team in 2020 as a Visiting Associate, and we are delighted to have him rejoin the team.

Sidney holds a BA in International Business Management from the University of Sheffield and a Masters in African Development from the London School of Economics. He has a strong interest in African industrial policy and the increasing role of start-ups in Africa’s sustainable development.

Sidney will primarily support the business development and market research department at africon GmbH.

I am happy to rejoin africon and have always been fascinated by the enormous potential that lies on the African continent. By joining africon GmbH, I hope to use my skills to help companies gain a foothold in Africa and achieve their desired growth goals,” says Sidney.

See more about our team and locations. 

Learn about careers at africon.

The Medical and Laboratory Equipment and Technologies Market in East Africa Report

SPECTARIS recently published the study “The Medical and Laboratory Equipment and Technologies Market in East Africa” together with its project partner East African Health Platform (EAHP) and in partnership with BMZ (Federal Ministry for Economic Cooperation and Development). As the authors of the study, we are proud to have provided insights on the markets and healthcare systems in Kenya, Uganda, Tanzania including Zanzibar, and Rwanda.

The SPECTARIS report predicts good sales opportunities for German companies in medical and laboratory technology. The study shows that Western countries dominate both the medical technology and laboratory technology markets. While in the field of medical technology the People’s Republic of China is ahead of Germany with a total share of 32%, Germany is the strongest supplier of laboratory technology for the target region of East Africa.

The report shares more interesting data and predicts good sales opportunities for German companies in the medical and laboratory technology sectors.

Read and download the study.


Automechanika Dubai: africon sheds light on the Egyptian Automotive Aftermarket

As africon, we have worked on more than 30 projects in the automotive market across Africa in the last few years. We produced a new report on the Egyptian Automotive Aftermarket for Automechanika Dubai. Egypt is home to one of Africa’s largest vehicle fleets and a leading economy in the continent. Read some of the insights that we shared here.

We gathered most of the automotive data noted in this article locally, from companies operating in the Egyptian automotive industry. We would like to specifically thank Ready Parts / GB Auto for the contribution of their vast expertise that complements the insights offered in this article.

Other reports that we have written.

Automechanika Dubai: africon presents new report that signposts opportunity in Africa’s diverse aftermarket parts business