Our Clients

are international, medium-sized companies and large corporations aiming to grow their business in Africa.

The variety of our consulting services increases from year to year. Typically, we answer market-specific questions for our clients, undertake market research for decision-making, develop individual strategies and carry out projects locally. If you want to challenge or renew your current Africa strategy, you will find a reliable partner in africon.

Project references

Project reference: Success of Bodo Möller Chemie in Africa

15. April 2020

" africon provided solid market data and insights as a support…

Customer reference: Netzsch

15. April 2020

After africon conducted a full market study, including potential…

Our footprint in Africa leaves a trail of success.

Until today we have helped clients with their Africa strategy in more than 130 projects.

Our projects in Africa

Developing an Africa strategy for a supplier of various specialty chemicals
Nigeria, Kenya and North Africa business development for a chemical distribution company
Analyzing the Nigerian consumer market for a global silicone’s supplier
Country strategy Nigeria for a supplier of polyamide
Identification of distribution companies for a supplier of animal food additives

Chemicals

Africa strategy and market management for an aluminum extrusion company
Africa strategy and market assessment for a leading producer in the plastic piping industry
Nigeria strategy for a supplier of sanitary wares
Facilitation of the opening of a legal entity in Kenya for a sanitary ware supplier
South Africa market study and distributor identification for a supplier of small batch mixing tools
Kenya market study and distributor identification for a supplier of pliers

Building materials | Tools

Overall Africa strategy for grinding and milling machines for the steel industry
East Africa business strategy for a steel mill supplier
West Africa strategy and business development for a machinery supplier for non-ferrous metals rolling mills
Market research for a leading producer of paint mixing plants
Market prioritisation and Nigeria strategy for a supplier of woodworking machinery
Market assessment in various countries for a supplier of industrial water treatment solutions
East Africa country & market prioritization and identification of customers for a supplier of industrial couplings
Project identification and market analysis in Nigeria for a supplier of foil slitting machines
Africa market entry strategy for a producer of cocoa grinding machinery

Mechanical engineering | Industrial goods

Analysis on FMCG distribution companies in Nigeria
Identification of M&A targets for an Indian retailing company
Market sizing for consumer batteries in West Africa
Market entry strategy and distributor identification in Ethiopia for a consumer batteries supplier
Developing a consumer market strategy for razor blades in Africa
Identification and ranking of potential third-party manufacturing companies in Nigeria
Project management for the set-up of dried mango production in East Africa
Market analysis and strategy for medical devices in Africa
Analysis of market opportunities in Nigeria for a supplier of aluminum foil

Consumer Goods | FMCG | Packaging materials

Market analysis Nigeria and Kenya for an adhesive supplier
Understanding the market for automotive filtration in Egypt, Nigeria, Kenya and other key markets
Understanding the market for spark plugs in an African country
Market research and partner identification of an International Trading Group (ITG) in South, West and East Africa
Market assessment Nigeria for an engine component supplier
Market analysis, monitoring and management for a leading paint- and assembly plant company
Development of go-to market strategy for a paint gun manufacturing company
Africa strategy review for an electric vehicle start-up

Automotive | Mobility

Business analysis and feasibility study on medical technology products in East Africa.
Multi-country analysis for one of the most reputable health associations in Africa.
Study on the Nigerian laboratory and analytical equipment market.

Medical | Pharma

Africa strategy – review for a global cards and payment company
Market sizing, market strategy and identification for a global ATM company
Market analysis and business development for high end servers
Africa strategy and margin leakage analysis for a provider of two-way radios

IT | Financial Services

Why clients choose africon!

Long term Africa experience

africon’s team has extensive experience in doing business with and in Africa. This ensures reliable data preparation and rapid implementation of projects, taking into account cultural context.

Exclusive Africa focus

africon is solely focused on Africa. The single focus allows us to be up to date at all times, understand context and provide in-depth, realistic and reliable results.

Strong teams on the ground

Our local staff in various African countries guarantees reliable and fast local data collection in the countries. They check your requirements in the target market, recommend the right partners and take over the project management.

Hands-on approach

We listen to our clients’ needs, understand them and deliver highly customised, individual solutions. Our project staff on the ground, as well as our team in Germany, are in direct contact with our clients, enabling efficient communication.

If you have any questions, please do not hesitate to contact us!