Archive d’étiquettes pour : Event

Marc Zander, Partner of africon presents in Sweden

Doing business in the Middle Eastern and African region delivers results when you have the right information and tools at hand. Marc Zander, Partner at africon spoke in Sweden on the set up of distribution in Africa. At the MEA Summit visitors got the chance to directly engage with prominent business leaders and industry experts with extensive experience from doing business in the region.

MEA Summit is Sweden’s largest business event geared towards the MEA region, delivering insights, tools and clues as to how market transformation in the region will place future demands on business innovation. During two days in Stockholm, participants engaged in presentations from world-renowned speakers, panel discussions and interactive workshops with top executives and industry experts as well and met with an estimated 200 other Swedish companies who share your interest in the region.



Cédrick Lukusa participates in panel of Africa Business Forum in Cologne

Cédrick Lukusa, Principal at africon participated as panalist in the 5th Africa Business Forum. Within the discussion on Africa Mr. Lukusa shared insights of ongoing projects, news on latest company Africa strategies and shared sector insights related to the steel and aluminium industry.

The Forum brought together government, business and finance leaders from acrooss Africa and Germany/EU to explore how the can work together in finding and leveraging business opportunity.


The forum has organized in partnership with the Association of German Family-Owned Businesses BJU/ASU - and Africa 2.0 -

The target was to establish business partnerships via engagement and business exchange between African and German/EU companies and entrepreneurs. Thanks to the strategic support of the German Chamber of Commerce and the Federal Parliarment, the forum has an extensive outreach which includes the 4000  members of the Die Familienunternehmer.


Germany Africa Business Forum

On the 23rd of March 2017, Marc Zander, CEO of africon, participated in the Germany Africa Business Forum (GABF) as the moderator of the panel discussion “Germany grows abroad – venturing to Africa for new markets”. In the presence of high ranked African politicians such as the former president of the Republic of Benin, Boni Yayi and the Minister of Mines and Hydrocarbons of Equatorial Guinea Gabriel M. O. Lima, German and African business men and women came together in the prestigious Adlon Kempinski Hotel.

In absence of German politicians, one could assist to very openminded and trustful discussions. So, Mr. Lima expressed his wish that Germans should be “as aggressive as the other nations to show to the Africans that they are interested”. Also, Mr. J.H. Muhindo, Deputy Head of Mission of the embassy of Uganda, stressed the wish of his country that Germany would rather invest into Uganda’s industrialisation than continuing paying traditional development aid as there are many graduated young people in Uganda who were not able to gain suitable jobs. Altogether, the image of a strong and innovative Africa was drawn during the GABF, that stands in extreme contrast to generally published image of a poor continent in need. This was mainly due to the presence of modern and successful African business people such as Erick Yong, Onyeche Tifase or Rebecca Enonchong.

Between the panels, there were many occasions for exchange between the participants of the forum so that newcomers in the German African business scene could benefit from the experiences of established players.

Watch here a video-summary of the fair:


africon participates in the GABF

“The GABF aims at bringing together shrewd entrepreneurs, key opinion leaders and social influencers, CEO’s and selected politicians and non-governmental organisations to develop fresh commercial and social concepts that shape business, as well as economic thought and institutions.” (GABF)

The German-Africa Business Forum is a one-day event enabling exchange between German and African business communities. New potentials for cooperation can be identified during these days but also the interaction between economic, political and social development is discussed. Side by side with African and German politicians and businessmen Marc-Peter Zander, CEO of africon, will be speaking about opportunities of investment in Africa and share his experiences from the private sector.

The GABF will take place on the 23rd of March in the Adlon Kempinski Hotel in Berlin.



Marc Zander, Speaker at Munich Business School

Insider information on one of the most expensive business projects in world history, a live connection to South Africa, insights into the geostrategic power games for the African continent, an exciting panel discussion with experienced Africa experts and the possibility of being actively involved in a role play or simulation game: the first Africa Business Day at Munich Business School offered a multitude of interesting events to the participants. The idea of focusing on only one topic during a whole day of teaching at the university was thus successfully put into practice.
It quickly became clear after Prof. Dr. Arnd Albrecht’s (lecturer for International Management at MBS) welcome address: Europeans do not know much about the African economy. It was therefore particularly fitting that Dr. Benedikt Franke provided the introduction into the Africa Business Day at Munich Business School, since his knowledge about the economic situation and the geopolitical relationships around Africa are probably unsurpassed in Germany. As an employee of the former UN Secretary-General Kofi Annan, he was able to gain deep insights into Africa-related topics, and he continues to be involved in the annual publishing of the Africa Progress Report (further information on the Africa Progress Report can be found here), a detailed overview of the economic development in the 54 countries of the African continent. Apart from Kofi Annan, the former IMF director Michel Camdessus, the former US treasury secretary Robert Rubin and Nobel Peace Prize laureate Muhammad Yunus contribute to the report, for example.
This is Dr. Benedikt Franke’s core thesis in one sentence: The development in Africa poses some risks for German companies and the German economy as a whole, but it also offers great opportunities, which at the moment are not made use of because there is no German strategy with regard to the continent. China is one step ahead of Germany with its result-oriented Africa strategy, but also countries such as Brazil or Mexico.
Dr. Franke’s statements were confirmed from an African point of view by Roland Nwancha, Managing Director of the Transformanz consulting firm. Nwancha mainly talked about the financing structures within the African economy, but also pointed out opportunities for German companies and entrepreneurs in various African countries and regions. According to him, the sectors of infrastructure, agriculture or education could offer good business possibilities if approached correctly.

Africa Business Consultant Marc-Peter Zander worked together with the participants of a workshop which dealt with the cornerstones for a market entry strategy to find out how this should be done in detail. At the same time, Dr. Christian Schmidkonz organized a role play on the Chinese strategy on the African continent.
After the lunch break, the participants were able to take part in the video web conference with the University of South Africa, in which Professor Darrell Myrick presented the concept of a manager training via Open Distance Learning. This event was organized by Prof. Dr. Albrecht. At the same time, DII representatives Jutta Kleymann and Franca Diechtl gave a presentation with background information on the current status and the challenges of the Desertec project, which, with its planned investment volume of €400 billion, belongs to the largest business projects in human history.
The panel discussion was the highlight and the closing event of the Africa Business Day. Lead by Silvia Liebrich, business editor at Süddeutschen Zeitung, Walter Englert, Vice President of the Afrika-Verein der deutschen Wirtschaft (German-African Business Association), Club-of-Rome member Frithjof Finkbeiner as well as the consultants Marc-Peter Zander and Roland Nwancha discussed the perspectives for German companies in various African region as well as different industries.

The event was hosted by Anne-Marie Binette, who made a significant contribution to the success of the event with her sound preparation of the topic and her precise transitions.