Ms Sonja Mattfeld presenting “A best practice example”
The IHK Chemnitz organized the event “business meets Africa” for the 5th time on June 20th, 2018 together with the member of parliament Frank Heinrich in Chemnitz. The event covered at a high level important political and economic topics about Africa . As a key note speaker at the event Dr. med. Maria Flachsbarth, Parliamentary State Secretary for Federal Minister for Economic Cooperation and Development took the lead the day before which followed by an active podium discussion.
In the subsequent a workshop focused on “Water and Energy” was led by Ms Sonja Mattfeld, a partner of africon GmbH. She presented the practical side and explained with the help of “Best Practice Examples” on how to enter the market in Africa. The focus of the engaging discussion was on challenges of information gathering in the African business environment, local decision-making and partner selection. Mrs. Mattfeld highlighted those previous points about Africa in general and emphasised them on the water and energy sector.
For more information about the event and practical example, please feel free to contact us.