We reduce time, costs and risk for a market entry in Africa

Our projects are tailored to our clients needs. These are questions and problems we regularly work on. However, problems can be diverse and so are our projects.

When expanding the business in Africa our clients have the following questions:

Which markets in Africa offer potential for our company?
Where and how can we make use of these opportunities?
Which strategy is right for us in Africa?
Who are the right partners and customers locally and how do we access them?
How large is the market for our offering in selected countries? What are market segments?
Which payment terms should I accept in African countries?
How are we positioned relative to our competition? How should we position ourselves in future?
Do we understand local market dynamics sufficiently?
Where do we have further growth opportunities and how can we realise them?

When developing the Africa strategy our services range from first information on the possible target markets to local implementation of regional business purposes. Our local project managers ensure the reduction in cost, time and your risk!

We deliver strategies for the African market potential

Our service portfolio centers around business in Africa

We undertake the analysis of your target market in Africa, deliver concrete research results on selected countries, develop your individual Africa strategy together with you and take on business development and project management locally.

Your Africa strategy should be as individual as your business

No matter whether we identify key markets for you or implement your local strategy: Our services are highly geared to your individual requirements. One factor however remains constant: africon reduces costs, time and risks when growing your business and ensures more business success in Africa.