Slide of the month January. Prices of chips used in card payment in Nigeria

In 2016 africon was contracted to create a detailed overview on the debit and credit card market in Nigeria. Aim of the client was to understand the key personalisation bureaus in Africa, the market potential for payment modules and local pricing. Within 60 interviews with banks, personalisation bureaus, IT companies and experts in the market africon could gain extensive know how on the local pricing of Gemalto, G&D and Union Pay. Key learning is that the local pricing has strongly declined in a short period of time due to the strong pressure from the market.